Customer experience (CX)
Most recent content on this topic
What are best practices for noting gender in customer accounts?
Lisa Schulte | April 26, 2023
When a contact center representative (CSR) assumes a caller’s gender based on the sound of their voice, it can lead to confusion and poor customer service. Find out how to train your CSRs to be more gender inclusive and better support customers.
Ask E Source answer
Radically redesign your utility’s customer bill using design thinking
Bill LeBlanc | June 26, 2018
Through recent ethnographic research, E Source revealed major conflicts between how utilities design their bills and the information customers want. We've transformed the bill redesign process and are looking for utilities to partner with us for their redesign efforts. Sign up to learn more.
Online event
Customer and Employee Experience Awards
Each year, we celebrate the great work utilities do to create excellent experiences for their customers and provide a supportive and engaging workplace for their employees with the E Source Customer and Employee Experience Awards. Learn more about the awards and how to submit an entry!
Ameren’s outage experience
Melanie Wemple | February 21, 2023
Learn how E Source Consulting and Advisory Services helped Ameren develop and implement a strategy for unplanned outages. The initiative led to an improved customer outage experience, streamlined operations, and a measurable increase in customer satisfaction.
Case study
Customer storytelling: Building empathy through in-context research
Rachel Cooper | March 19, 2018
In-context research is the best way to build empathy and a high-fidelity understanding of how people interact with your offerings and what drives their preferences. In this Forum 2017 video excerpt, Tom Rosholt of Morspace Inc. talks about why utilities need to implement an empathetic approach.
Report
Huntsville Utilities Knows How to Win Back Customers
Lisa Schulte | February 1, 2018
When Huntsville Utilities’ customers began driving to its office because it was quicker than calling customer service, the utility knew it needed to make some changes. Customer service manager Kim Torres explains the tactics Huntsville Utilities used to rebuild its relationship with customers.
Report
How do you attract next-generation utility customers?
Keenan Samuelson | January 24, 2018
Utilities may be the only companies that can deliver energy, but they're not the only ones that can deliver energy-related experiences. New competitors are entering the market almost every day, edging out utilities.
Newsletter
2018 E Source Summit for the Tennessee Valley
January 18, 2018
In April 2018, we brought Tennessee Valley utility peers together for a day of collaboration focused exclusively on your LPC, your customers, and the changes taking place across the utility industry. Download the presentations from the event.
Top 10 customer-preferred utility website features
Abbas Madad, Heather Hilgenkamp, Laura Ruff Agard, Rachel Cooper | December 11, 2019
Which website features are most important to residential customers? Do preferences differ by electronic device? We’ve created an at-a-glance reference of the top customer-preferred utility website features for desktop, laptop, mobile device, and tablet.
Report