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Most recent content on this topic
Humans versus machines
Jeremy Fischer | August 30, 2021
In this episode of PowerTalking, we hear from Ted Schultz, E Source CEO, and Adam Maxwell, a managing director of E Source Management Consulting, as they compare the merits of ethnographic research and data science.
Podcast
The more the merrier at E Source Forum 2021
Sara Patnaude | August 26, 2021
Hear what Michael Carter, president of Research and Advisory at E Source, has to say about what he’s looking forward to at the 2021 E Source Forum and why he’s excited about our hybrid (online and in-person) event.
Newsletter
How to design and launch your utility’s mobile app
Anna Nixon | August 17, 2021
Your customers want to interact with you on a mobile app, but less than half of all utilities currently offer one. In this report, you’ll learn why you need a mobile app, what features it should include, and how to launch it to see the greatest return on your investment.
Report
E Source study reveals increased focus on responsive websites in 2021
Sannie Sieper | August 18, 2021
This press release announces the top utilities in the E Source 2021 Website Benchmark.
Press release
Channels, goals, and resources: Highlights from the 2021 Social Media Survey
Rachel Cooper, Cory Coggins | July 30, 2021
The E Source 2021 Social Media Survey uncovered the social media strategies, support structures, and approaches to content creation of nearly 30 utilities. In this summary of some key results, learn about the goals utilities have for social media and how they organize their social media efforts.
Report
A look at two utilities’ debt-forgiveness programs
Liza Minor | July 29, 2021
We spoke with National Grid Massachusetts and SoCalGas to learn about their arrears management programs (AMPs). National Grid has been offering its AMP since the 1990s while SoCalGas implemented its AMP in 2021. Learn more about how these AMPs are working for these utilities.
Report
10 ways to get the most value out of your AMI investment
Joel Westvold | July 29, 2021
Utilities across the US and Canada have invested millions designing and implementing advanced metering infrastructure (AMI) systems. Now those utilities are looking for ways to use their investments to deliver even more value. We’ve pulled together 10 examples of AMI opportunities to consider.
Newsletter
What you need to know about submitting content to Energy AdVision
November 8, 2021
Utility marketing and communications professionals can submit their ad campaigns to the annual E Source Utility Ad Awards Contest. The results are shown in E Source Energy AdVision, which contains thousands of utility ads, and includes information on campaign goals, strategies, and results.
Improving your customers’ outage experience
Eryc Eyl | September 15, 2021
An electric outage is a moment of truth for utilities and their customers. Join this exchange to learn how to transform an outage from an experience that dissatisfies customers to one that builds greater satisfaction and loyalty.
Online event
Brand storytelling on social media
Jessica Bailis | October 13, 2021
Storytelling is a powerful method for engaging customers, and social media is an effective channel to tell those stories about your brand. Join this exchange to learn about social media trends and industry best practices for storytelling.
Online event
